Indoor Yonex sports facility with badminton courts, tables and chairs, a large plant in the foreground, banners on the walls, and ceiling lights.

Branded Places.

Examples of product brands using hobby-driven locations as a customer retention strategy.

Image: Yonex®

For Food Enthusiats FOR Team For Food Enthusiats FOR Team

Italy → Eataly® Roma

The place you can experience Italian food culture in Rome is at Eataly Roma, located in the Ostiense district. It has become a community hub for those who are into gastronomy as a hobby — not just eating, but learning, tasting, and understanding Italian culinary tradition.

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For Film Enthusiasts FOR Team For Film Enthusiasts FOR Team

Sea → Disney Adventure Cruise Ship

The place you can experience Disney storytelling at sea is aboard the Disney Adventure, part of the Disney Cruise Line and one of the largest passenger vessels to travel through the Panama Canal. Designed as a floating destination for families and fans of Disney worlds, it has become a community hub for those who are into film watching as a hobby.

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